T20WORLDCUP

The ICC Men’s T20 World Cup 2022 needed to emphasise the unmissable nature of the most vibrant and action-packed global event Australia will host in 2022.

With sixteen teams stacked with titans of T20 cricket, we took the game's biggest names like Australia’s big-hitting Glenn Maxwell, New Zealand captain Kane Williamson, and India’s rising star wicket keeper-batter Rishabh Pant, and made them larger than life.

‘This is the Big Time’ helped fans feel the enormity of the event, with impossible-to-miss stars peering into skyscrapers, emerging from iconic waterways and making city streets tremble with their imposing size. After all, if you're going to launch a tournament, you might as well go big.